Ep. 753 - Amy Jo Martin (Sports Social Media Pioneer)

Ep. 753 - Amy Jo Martin (Sports Social Media Pioneer)

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Amy Jo Martin will concede she was not the first verified person on Twitter. She was the second, due to her work with Shaquille O'Neal, who was the first. Martin talks about the wild west of sports social media, where bringing a humanizing voice to Twitter allowed her to found Digital Royalty, which worked with such brands as Hilton Worldwide, Dwayne "The Rock" Johnson, The Kansas City Royals, Chicago White Sox, The UFC, and the American Red Cross. Martin talks about how her ... Más informaciones

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